search engine optimisation, analytics and online marketing

search engine optimisation, analytics and online marketing

Helping more people find your website

  • So you have your website up and running, but not enough people are looking at it?

Search engine optimisation (SEO) is the trick for getting you higher in the search engine rankings, in others words nearer the top of the list when people search for things that are relevant to your business.

First I find out what words and phrases more people are using to find websites/businesses like yours, and use those “keywords” on your website, in the page titles, headings and body text. I can build pages to ‘catch’ people looking for certain popular search terms. A blog, or regular updates can be really helpful as Google will prioritise active sites with changing content. Another thing Google looks for is popularity, such as links to your site from elsewhere on the internet, eg other websites and social media, so we will discuss a plan for getting you linked.

If you are hoping new customers will find you while searching google or other search engines, then Search engine optimisation (SEO) is very important for you.

As part of this service I can also set up google analytics for you, which is a tool that keeps watch for what is happening when people visit your site. How did they find your site? What search terms did they use? Which pages are most popular? How long do they stay? All of this information is really helpful to see what is working best for you and what can continue to be improved.

Send me an email or give me a call for more information on how I can help.

recent work

DAVID C MOORE

Design and development of a site to support a publicity campaign for an author.
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FRANK HURST

Design and development of a simple, responsive website to support a publicity campaign for an author.
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LINDA PARKER

Design and development of a simple, responsive website to support a publicity campaign for an author, built with Perch CMS.
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ASHLEY JAY KITCHENS

Luxury Kitchen online catalogue and portfolio. Built using Perch Runway CMS.
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LA TOUCHE BEAUTY

Online Shop for a high end salon, built using Shopify.
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MAIDENBOWER DENTAL

Website for dental surgery, with Perch CMS.
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MORLEYS BISTRO

Bistro website, fully responsive and updatable with CMS.
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